Communicate with all insurance companies in the assigned region.
Maintain strong relationships with key decision-makers.
Visit insurance subsidiaries to promote hospital services and increase patient referrals.
Conduct periodic reviews of insurance companies’ performance.
Report market trends and competitor activities.
Marketing Activities: Develop and distribute informational materials and presentations showcasing hospital services tailored to the needs of insurance companies.
Direct Contracts:
Increase patient flow from inactive corporate accounts.
Identify new business opportunities with uncontracted corporate clients.
Monitor performance and contract success monthly.
Marketing Activities: Create targeted marketing campaigns aimed at corporate clients, utilizing email, social media, and print advertising to increase awareness of available services and benefits.
Referrals:
Target key referring parties to boost patient admissions:
Doctors in private clinics.
Doctors in polyclinics.
Doctors in other hospitals.
Doctors or optometrists in optical shops.
Visit referring partners regularly to maintain strong relationships.
Forecast patient flow and create visit plans.
Report performance monthly.
Marketing Activities: Organize educational workshops or seminars for referring doctors to highlight new services and best practices, enhancing physician engagement.
Charity Organizations:
Identify and engage with charity organizations to facilitate patient referrals.
Marketing Activities: Develop partnerships with charity organizations by co-hosting health initiatives or community events, emphasizing the hospital’s commitment to community health and wellness.
Job Requirements:
Education: Medical background (Doctor or Pharmacist).
Experience: At least 2 years experience as a Medical Representative in hospital services or healthcare-related sales.
Strong communication, negotiation, and relationship-management skills.
Knowledge of insurance processes, corporate contracts, and referral networks.
Ability to analyze market trends and develop strategic sales and marketing plans.